Teens Read Newspapers. Repeat: Teens Read Newspapers


Teens may be well-connected digitally, but they also talk less on the phone, watch less TV and spend less time on their computers than older age groups, says a Nielsen study. Other findings include :

• Teens are not abandoning TV for new media: In fact, they watch more TV than ever, up 6% over the past five years, but still less than older age groups.

• Teens do watch less online video than most adults, but the ads are engaging to them: Teens recall ads better when watching TV shows online than they do on television.

• Teens read newspapers, listen to the radio and even like advertising more than most age groups. PRN

Source: Nielsen
































Comments Off



Deals of the Week

$150 Off PR News' Social Media Summit

socialmedia201602-180x150Join PR News in Huntington Beach, CA on Feb. 26 for the Social Media Summit, where you'll be immersed in real-world, tactical case studies from brands, nonprofits and agencies and get takeaways in pulling and analyzing social media data; emerging social platforms and apps and so much more. 

Use code “150” at checkout to save $150 o the regular rate.

$50 off the CSR & Green PR Guidebook

csr_vol7_print_digital-thumbPR News’ CSR & Green PR Guidebook, Vol. 7 captures best practices in communicating the positive relationships that organizations are building with their communities of interest. This six-chapter guidebook connects the dots between the effective communication of positive social contributions and corresponding improvements in bottom lines.

Use code “50off” at checkout.

Save $100 on a PR News Subscription

cover5.18

 

Let PR News become your weekly, go-to resource for the latest PR trends, case studies and tip sheets. Topics covered include visual storytelling, social media, measurement, crisis management and media relations.

Use code “SUBDEAL” at checkout.

Comments are closed.