Social Media Watch: Twitter Posts Reveal Negative Reaction to Burson-Marsteller’s Work for Facebook


When the news broke on May 12 that Burson-Marsteller had quietly worked to promote stories critical of Google on behalf of its client, Facebook, the Twitter-sphere wasn’t quick to come to the PR agency’s defense. In fact, a random sampling of more than 4,000 tweets mentioning B-M shows about twice as many negative posts as positive within the first 24 hours of the dust-up. Source: PeopleBrowsr (data exclusive to PR News)




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