Corporate Trainers Have Social Media Reservations


Trainers’ Social Media Reservations: Informal learning—learning that takes place independently from structured instructor-led classes or course-specific work—via social media is on the rise, but corporate training leaders cite concerns about security, productivity and quality of source, says a new study by The CARA Group. Key study findings include:

• Informal learning is a vital tool in employee training; 90% of respondents encourage or support it in some way.

• According to participants, informal learning is most useful when the format is social and in-person rather than individual and isolated from peers.

• 81% of respondents feel social media offers valuable learning opportunities for employees.

• 98% of respondents agree that social media is changing how employees are learning and accessing information.

Source: The CARA Group


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