Corporate America Failing to Meet Public’s Expectations


Most Americans were disappointed in how the nation’s businesses conducted themselves in 2010, with 61% saying corporate America failed to meet their expectations, and only 5% saying that businesses exceeded their expectations, according to a survey conducted by StrategyOne, a Daniel J. Edelman research firm. Some of their responses:

• When asked to grade how well corporate America did in 2010, 82% assigned a grade of C or lower and 40% assigned a grade of D or F. Just 17% gave corporate America an A or a B for its 2010 performance.

• The survey also asked what corporate behaviors were important to improve in 2011; 88% said it was extremely or very important to conduct business in an ethical manner in 2011, and 87% said it was a top priority to do business in an honest and moral way.

• Other priorities for companies from the consumer perspective include delivering high-quality products and services (85%), demonstrating good governance (84%), paying back any bailout money loaned to them as quickly as possible (83%) and making fewer mistakes and errors (82%).

• And as the nation struggles with the economy, 88% of consumers said corporations recovered from the recession better than American families, and 85% thought corporations had better prospects for the coming year than American families did.


1 Comment

Deals of the Week

Get $150 Off PR News' Social Media Summit

Social Media Summit with Taste of Tech 2015Join PR News at the Marriott Marquis in New York on Oct. 5 for the Social Media Summit, where expert communicators will share in-depth case studies from their social efforts. “Taste of Tech,” a unique element of the Summit, will feature partners who “get PR” and can help you make your social initiatives more impactful.

Use code “150” at checkout to save $150 on the regular rate.

Get $50 off PR News' Crisis Management Guidebook

PRNews-Crisis-guidebook-180x150-sb

Crisis management is an art, not a science. In this edition of PR News’ Book of Crisis Management Strategies & Tactics, you will discover many different views on this art, and you are certain to find takeaways that will transform the way your organization handles crises. 

Use code “50off” at checkout.

Save $100 on a PR News Subscription

cover5.18

 

Let PR News become your weekly, go-to resource for the latest PR trends, case studies and tip sheets. Topics covered include visual storytelling, social media, measurement, crisis management and media relations.

Use code “SUBDEAL” at checkout.

  • Kirk Hazlett, APR, F

    This certainly lends credence to my “Principles of Public Relations” classroom lectures on ethics and corporate social responsibility. You have to EARN trust and respect…you can’t BUY them. Corporate America is on an uphill climb…AGAIN.