Plan Your Leadership Strategy for Your Next Crisis Today


If you work in a company or organization, you probably have experienced some kind of crisis. Such disruptions come from all sorts of places, often the result of human action or inaction. Either way, your role as the communications professional is to find out what’s happening, advise senior leaders of possible plans of action, implement your plan and evaluate your efforts. It’s also a great self-teaching moment in your career. There are two important things to remember when dealing with crises.

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