Of Rapping Flight Attendants, SEO and Online Trolls: PR News Launches its Second Annual Digital PR Summit

Yesterday's second annual PR News Digital PR Summit at the Grand Hyatt in midtown Manhattan was a like a virtual smorgasbord for the digital palate in the sense that it had everything for everyone to sample. From a YouTube video of a rapping Southwest Airlines flight attendant to a lengthy discussion on integrating Twitter into one’s communication efforts, the conference served up heaping dishes of digital/social media best practices.