Top Communications Execs Consider ‘The Great Reputation Crisis’

On May 15, 2009, a panel of corporate communications executives at leading corporations participated in a panel discussion entitled “The Great Reputation Crisis—and How to Respond.” Featured as part of the IPREX Annual Meeting held in New York City, and sponsored by Makovsky + Company, the panel brought together the following business leaders:

  • Stephen K. Dishart, Managing Director, Communications and Human Resources, Swiss Re
  • Carl D. Folta, Executive Vice President, Corporate Communications, Viacom
  • Harvey W. Greisman, Senior Vice President and Group Executive, Worldwide Communications, MasterCard
  • Raymond F. Kerins Jr., Vice President / Worldwide Communications,  Pfizer
  • Michael McDougall, Vice President, Corporate Communications and Public Affairs, Bausch & Lomb
  • Barbara Pierce, Public Relations Director, Worldwide Brand Marketing & Communications, Kodak
  • Gary Sheffer, Executive Director, Corporate Communications & Public Affairs, General Electric
  • John Byrne, Executive Editor/Editor-in-Chief, (moderator)

To read more about the insights and perspectives offered by these leading communications professionals, check out coverage in this week’s PR News.

Comments Off

Deals of the Week

Get $150 Off PR News' Measurement Conference 

prmeasurement2015-180x150Join PR News at the Hyatt Regency in Chicago on Nov. 18 for the Measurement Conference, where you'll learn how to focus on measurable media relations, social media reputation-enhancing and crisis management programs that clearly affect your organization's bottom line.

Use code “150” at checkout to save $150 on the regular rate.

Get $50 off PR News' Crisis Management Guidebook


Crisis management is an art, not a science. In this edition of PR News’ Book of Crisis Management Strategies & Tactics, you will discover many different views on this art, and you are certain to find takeaways that will transform the way your organization handles crises. 

Use code “50off” at checkout.

Save $100 on a PR News Subscription



Let PR News become your weekly, go-to resource for the latest PR trends, case studies and tip sheets. Topics covered include visual storytelling, social media, measurement, crisis management and media relations.

Use code “SUBDEAL” at checkout.

Comments are closed.