Family Ties: Kardashians Are Dominant Social Influencers for Beauty in April

Mona Lisa Eyes: Kylie’s snap has 3 million likes. Source: Instagram
Mona Lisa Eyes: Kylie’s photo has 3 million likes. Source: Instagram

Last week our data partner Shareablee provided a look at April’s top influencers in Food and Travel. In this edition we will carry April’s leading influencers in Beauty and Fashion. In the tables below that Shareablee provided to us exclusively, Total Actions refers to consumer shares, likes, comments and retweets. Total Content is the number of posts; Shareability refers to the total of shares and tweets, or sharing actions excluding likes and comments.

The Kardashians own beauty, at least where social media is concerned. Three of the top five Beauty influencers are members of that storied clan.

Kylie Jenner takes the number one position. She captured more than double the total actions of her sister, Kim Kardashian. Instagram is her most popular channel. Her top post, which grabbed 3 million + likes, was this Mona Lisa-like selfie.

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