Did You Know?

Seven Things You Will Learn In This Week's Issue Of PR News

1. There are five levels of strategic giving.

2. Because heavy Internet users don't acknowledge a difference between online and offline conversations, both types of conversation are a measurement unit for WOM.

3. 85% of surveyed employers looking to hire creative people can't find the applicants they seek.

4. News organizations and news Web sites are no longer a final destination.

5. Asking interns to do mock business proposals is a good way to evaluate their fit with your business.

6. The simpler the PR concept, the more successful it will be with the public and the media.

7. Digital communications have damaged employees' interpersonal skills offline.