Seven Things You Will Learn In This Week's Issue Of PR News
1. 86% of surveyed employees worldwide liked or loved their job, and 73% liked or loved their boss.
2. Never start a blog when you are in the midst of an unfolding crisis.
3. 23% of survey respondents seldom or never believe green claims made in advertisements.
4. 91% of survey respondents agree that skills-based volunteering would add to the value of employee training and development programs.
5. Framing, not blaming, is key in a crisis situation.
6. 69% of all Internet users participate in social media with 45% publishing content.
7. Data-driven public relations has made word-of-mouth communications more measurable.