Crisis ManagementDigital PRHow ToSocial MediaSubscription Content Customer Service and PR: How One Discipline Helps the Other 09/24/2012 By Scott Van Camp Living up to your customer "promise" leads to great customer service, and ultimately is great PR for your company. To continue reading this article, please log in or become a PR News subscriber. PR News Exclusive Content Subscription Required Subscribers: Log In Remember Me Forgot Your Password? New Users: Subscribe This content is accessible to PR News subscribers only. Not a PR News subscriber? Become one today and get access to great content in every issue, plus archives and special reports. Subscribe Now or Go To order by phone or email, please contact the Client Services department at 888-707-5814; firstname.lastname@example.org.