Consumer Engagement With B2C Video Posts on Twitter Jumps 500% in Q4’16


In data provided exclusively by Shareablee to PR News, we see more evidence that Twitter has become far more than a platform for policy wonks and news junkies. In this week's data nearly all the brands in the top 10 are in the video game space. The other trend seen in this data, which tracks consumer engagement with B2C brand posts on Twitter, is the growth in consumer engagement with video posts.