A strong community relations program has become more critical than ever in the wake of the terrorist attacks on America. The Cone/Roper 2001 Corporate Citizenship Survey found
that Americans are more willing than ever to reward companies that demonstrate good corporate citizenship but they need to know about a company's efforts in its local and national
communities. According to the survey, 88 percent of Americans say companies should tell them how they are supporting causes and becoming involved with their communities.
Cone/Roper 2001 Corporate Citizenship Survey; for more information, call Anne Chan at 617/272-8403.
Community Relations Critical to Corporate Reputation
