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A Surprising List of Most Influential CEOs on Twitter

For communicators who need affirmation that the work they and their executive-management team are doing on social media, we found a fascinating infographic that tells an important story.The chart, from TopManagementDegrees, plots out the most … | MORE »

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3 Ways That PR Execs Can Leverage LinkedIn

LinkedIn, now 10 years old but still unheralded in the annals of social networking, continues to provide solid value as a communications vehicle. | MORE »

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Steve Rubel’s 3 Tips on Tweaking Content Strategy

Steve Rubel, Edelman’s new chief content strategist, insists that PR departments need to adopt a ‘real-time’ newsroom mentality.  | MORE »

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The Big ‘So What?’ in Public Relations

We took a poll about whether PR departments are prepared for a potential hacking of their Twitter account and the inquiry draws a collective shrug. | MORE »

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Yahoo Creates a Buzz By Ending Telecommuting, But It’s Not All Bad

Ultimatum by Yahoo CEO Marissa Mayer raises some intriguing questions about Yahoo’s PR—and the workplace. | MORE »

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Reaction From Healthcare Communicators to Scathing ‘Time’ Magazine Report: Silence

Medical industry deploys a questionable PR strategy (or lack thereof) to Time cover story indicting the U.S. healthcare system.
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Biggest Take for PR Execs who Tuned into the Oscars

The Oscars provide an unintended lesson for PR execs to keep their awards programs (relatively) short and sweet. | MORE »

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NASCAR’s Yanked YouTube Video Sparks Some Questions for PR Execs

A horrific crash a fan’s removed YouTube clip shows battle between copyright and fans sharing their experiences on social media.  | MORE »

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3 Tips for PR Pros Working in the Pharmaceutical Field

Despite operating in a highly regulated industry the onus is on public relations execs to develop a social-media presence. | MORE »

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Communicators Split on Taking a Cruise for Their Next Vacation

In the wake of the Carnival triumph debacle, would you want to take a cruise for vacation? We got some decidedly mixed results from the PR crowd. | MORE »

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