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Infographic: The True Life of a PR Professional

December 18th, 2015 by

Please take a look below at this light-hearted infographic by Upraise PR that takes a moment to have some fun with the world of public relations. Enjoy!

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PR Writing Bugbears to Grapple With in 2016

December 18th, 2015 by

Little things can make a big difference when it comes to a smooth reading experience.

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Top 10 PR Crises of 2015

December 17th, 2015 by

Ashley McCown, President of Boston-based Strategic Communications firm Solomon McCown, provides her annual review of the top ten public relations crises of the year.

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4 PR Tips Martin Shkreli May Have Missed

December 17th, 2015 by

In the court of public opinion, the arrest of Turing Pharmaceuticals CEO and founder Martin Shkreli for securities fraud is inextricably linked to this year’s sudden, stratospheric rise in the price of AIDS drug Daraprim.

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PR Beliefs Old and New

December 16th, 2015 by

Public relations professionals are not immune from falling prey to unproven facts and half truths. Here, we will attempt to dispel some of the more common mistakes.

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Crisis Planning: 5 Issues You Need to Resolve

December 16th, 2015 by

An unforeseen crisis can’t be prevented, and with the immediacy of today’s media, it can take minutes for misinformation to morph into its own conversation.

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Top 12 PR Stories of 2015 From PR News

December 15th, 2015 by

Here’s our purely subjective list of some of the year’s top PR stories covered by PR News, in no particular order, with links to coverage.

How to Brief an Infographics Designer

December 15th, 2015 by

Infographics have become a mainstream form of communication for PR agencies. Here are some tips for designing an infographic that communicates your message.

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PR Tactics for Finding Your Audience: ‘Everyone’ Is No One

December 15th, 2015 by

If your boss tells you to make a viral video that appeals to everyone, please have them read this.

What Clients Expect: A Digital PR Case Study

December 14th, 2015 by

Alastair Campbell, founder of Company Check, shares his experience of working with a digital PR agency and outlines what he expects as a digital PR client.