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Stoner Sloth: PR Failure, or Social Media Success?

If you created a campaign that was this widely viewed but also this widely derided, would you be promoted or censured? | MORE »

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7 Tips to Create Repinnable Images for Pinterest

The brands that stand out on Pinterest are those that are dedicated to high-quality, professional photography that are created with Pinterest in mind. | MORE »

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Introduction to Nation Branding and Crisis Communications

Much like a corporation building up its brand, countries need to position themselves in a particular niche and then build a global PR campaign to communicate that branding. | MORE »

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5 PR Trends to Look for in 2016, So Sayeth the Queen

Katie Paine, Ronn Torossian and others look at PR trends for 2016. | MORE »

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How to Keep the PR-Media Relationship Fresh

In PR, your media contacts and their news beats are your lifeline. Being up to date with those is what gets you and your client the outreach and placements you strive for and helps maintain the PR-media relationship. | MORE »

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Steve Harvey’s Miss Universe Blunder a Lesson for PR Pros

Mistakes were made. More mistakes were made. | MORE »

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Infographic: The True Life of a PR Professional

Please take a look below at this light-hearted infographic by Upraise PR that takes a moment to have some fun with the world of public relations. Enjoy! | MORE »

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PR Writing Bugbears to Grapple With in 2016

Little things can make a big difference when it comes to a smooth reading experience. | MORE »

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Top 10 PR Crises of 2015

Ashley McCown, President of Boston-based Strategic Communications firm Solomon McCown, provides her annual review of the top ten public relations crises of the year. | MORE »

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4 PR Tips Martin Shkreli May Have Missed

In the court of public opinion, the arrest of Turing Pharmaceuticals CEO and founder Martin Shkreli for securities fraud is inextricably linked to this year’s sudden, stratospheric rise in the price of AIDS drug Daraprim. | MORE »

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