What do Justin Timberlake, Jay-Z and Kanye West have in common? They play a key role in helping PR pros get through the afternoon and finish up the workday on a strong note.
The narrative is the rightful starting place for any communicator looking to spread his or her message in the digital space (as well as offline).
Nearly 35 million photos will be available through a new “embed tool,” which will frame the images with a code that links back to Getty’s website.
In his keynote address at PR News’ April 8 Measurement Conference, author Lewis Schiff will show how PR pros can apply his seven “Business Brilliant” principles to a road map for risk management, team building and decision making, as well as personal success.
Maybe they’ll make a movie about it. Ellen DeGeneres’ Oscars-night selfie was retweeted more than 3 million times, busting the record previously held by President Obama. At the same time, DeGeneres (and Samsung) may have changed the game when it comes to how brands and organizations distribute charitable donations.
Traditionally, PR and sales have been like two ships passing in the night. No more. As communicators play a strategic role for their companies and organizations, they must condition themselves to sales cycles, financial objectives and the top and bottom lines.