Much like a corporation building up its brand, countries need to position themselves in a particular niche and then build a global PR campaign to communicate that branding.
Mistakes were made. More mistakes were made.
Please take a look below at this light-hearted infographic by Upraise PR that takes a moment to have some fun with the world of public relations. Enjoy!
Little things can make a big difference when it comes to a smooth reading experience.
Ashley McCown, President of Boston-based Strategic Communications firm Solomon McCown, provides her annual review of the top ten public relations crises of the year.