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Use these three tactics to ensure your CEO or client can neutralize a hostile audience.
Taco Bell is quick to respond to photo of employee getting a little too acquainted with taco shells, but the statement fails to provide some crucial information.
Two world-famous celebrities, two disclosures, one dreaded disease: Who communicated the message better?
A recent Cheerios commercial featuring an interracial mother and daughter sparks racist rants online.
She knew how to defuse tense situations and see every side of the story before making a final decision.
What are your favorite colors? Your answer may depend on how much your content gets shared on Pinterest.
Content marketing has become a lot more than a buzzword, so it is essential that your brand develop and implement a strategy sooner than later.
LinkedIn on Thursday launched its enhanced updates feature, which enables users to add images, documents and presentations to updates from the homepage.
Want one of Facebook’s new verification badges for your brand? First tip: Don’t bother asking for one.
This might be a case where the brand and persona are inseparable, and no amount of proactive PR work can differentiate the two.
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