In today’s social age, potential clients are making business choices based on the quality and visibility of your brand’s thought leadership before they engage with you.
The voices of Amazon’s top executives—including Jeff Bezos, Amazon’s founder and chief executive—were equivocally missing from the New York Times’ narrative.
There is no single greater value to a company than having people talk about it. If you’ve pondered the reasons why you might need a PR firm, here are five good reasons why you definitely do.
Nebo Agency and its partners set out to alter the perception of Atlanta to reflect the cultural, technological and financial powerhouse that it is.
Reaching out to reporters can be a laborious process, but providing them with useful information and fostering those relationships can help you reach your coverage goals.
Getting face time with reporters who cover your sector doesn’t ensure that they’ll give your story/company/campaign coverage—although that’s certainly a possibility—but it should go a long way in helping to cultivate the relationship and put your company on a short list of sources.