Ahead of the premiere on Sunday, let’s take a look at what the communications pros working for Mad Men have been up to.
The Heartbleed bug reminds us of 3 key points to keep in mind when communicating publicly about a data security failure.
CVS Caremark’s recent decision to stop selling tobacco products is a great example of how brands can use communications to build awareness of their CSR efforts.
With the increasing importance of proving your value to your organization, it’s a challenge to visually display your measurement findings in a way that your audience will understand.
Launching a campaign on Google—whether it’s through paid search, display ads, YouTube pre-roll, or one of the company’s many other options—is one of the best ways for PR pros and communicators to reach targeted, interested …