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Big-Screen Transparency Pays Off for Domino’s

Open and innovative communications tactics are leading Domino’s back to pizza respectability after its 2009 viral video crisis. | MORE »

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Football Lockout Over: Who Won the PR Battle?

After a five-month battle between the NFL owners and the players, is there any clear PR winner after the settlement? | MORE »

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Milking a Controversy for All Its Worth

When the California Milk Processor Board came under fire for its recent ad campaign, it harnessed negative comments to drive discussion and awareness of milk’s benefits. | MORE »

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PR’s Own Phone Hacking Scandal: O’Dwyer Fires Back at PRSA

Jack O’Dwyer denies the PRSA’s allegation that he listened in on the Society’s phone conferences surreptitiously. | MORE »

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NFL Lets the Fans Fight Out the Concussion Lawsuit

By posting on its own site AP’s story about a lawsuit filed by former players, the National Football League has avoided the stigma of willful obliviousness. | MORE »

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Is WSJ’s Blast at Critics Part of the News Corp. PR Plan?

While Rupert Murdoch is in apology mode worldwide, The Wall Street Journal is being feisty with critics of the phone hacking scandal. | MORE »

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JetBlue Soars Over L.A.’s ‘Carmageddon’

Viewing a crisis as an opportunity, JetBlue launched a campaign to help serve the greater Los Angeles community and tout its new local services. | MORE »

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Murdoch’s Actions Do the Speaking for Him

Crisis management experts offer their early takes on Rupert Murdoch’s response to the phone hacking scandal. | MORE »

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Cyber-Criminals Hacking Away at Corporate Reputations

Computer hackers have been busy so far this summer, breaking into a number of sites and stealing—and then releasing—sensitive data. Should this be cause for alarm for reputation managers? | MORE »

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Casey Anthony Jurors Offered Opportunity to ‘PR Up’

In the aftermath of the Casey Anthony murder trial, a PR firm is offering pro bono services to the jurors to help them deal with the media. | MORE »

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