Greg Smith’s public resignation from Goldman Sachs reaffirms the need for PR pros to monitor an organization’s internal culture and to discuss it honestly with senior management.
While Invisible Children’s film exposed a brutal African warlord, it also put the organization and its business model under a microscope.
Communicators aren’t just paying attention at SXSWi, they are actively driving the buzz and conversations there as well, says Hunter PR’s Jason Winocour.
Hunter PR’s Michael J. Lamp reports on the hot trends at SXSWi for PR News—and, yes, Pinterest is one of them.
Mashable will be acquired by a large media company—maybe tomorrow morning, maybe next week. But where will its audience go?
The Web has caught up with a story about JetBlue removing a family from a flight due to a 2-year-old’s tantrum.
Pinterest drove more traffic to other sites in February than Twitter, and represents yet another opportunity for brands to connect with customers.
Brand development favors those who can highlight their expertise and identity—not those who blend in and leave clients without critical information.
In celebration of International Women’s Day, we take a look at PR and gender—and find that there may be a reverse gender gap.
If you’re going to Austin for SXSW, remember to check in frequently on Foursquare. And if you’re following from afar, the hashtag is #SXSW.