Water Cooler

Flexible Social Media: 9 Tips to Get You Through Good Times and Crises

September 6th, 2012 by

Social media efforts can build your day-to-day PR efforts and save you in times of crisis.Here are 9 great tips from Dallas Lawrence.

5 Tips for Finding and Telling the Right Stories For Your Brand 

September 6th, 2012 by

At the 2012 Content Marketing World Conference, CE Publishing’s Dan Grantham laid out five ways to mine for and tell your brand’s stories.

5 Tips for Finding and Telling the Right Stories For Your Brand 

September 6th, 2012 by

At the 2012 Content Marketing World Conference, CE Publishing’s Dan Grantham laid out five ways to mine for and tell your brand’s stories.

Bill Clinton: The Ultimate Celebrity Endorser

September 6th, 2012 by

While there are few endorsers as influential as Bill Clinton, brands can use social media to find powerful endorsers and win them over.

Bill Clinton: The Ultimate Celebrity Endorser

September 6th, 2012 by

While there are few endorsers as influential as Bill Clinton, brands can use social media to find powerful endorsers and win them over.

5 Keys to Making Your Business a Content Powerhouse

September 5th, 2012 by

At the Content Marketing World Conference in Columbus, Ohio, prominent author and blogger C.C. Chapman shared some tips for building a content marketing powerhouse

5 Keys to Making Your Business a Content Powerhouse

September 5th, 2012 by

At the Content Marketing World Conference in Columbus, Ohio, prominent author and blogger C.C. Chapman shared some tips for building a content marketing powerhouse

The Grades are in: PR News’ Report Card on Michelle Obama’s Convention Speech

September 5th, 2012 by

Michelle Obama wowed the crowd with her speech in Charlotte, but did she stick to proven media training principles? PR News gives a critique.

The Grades are in: PR News’ Report Card on Michelle Obama’s Convention Speech

September 5th, 2012 by

Michelle Obama wowed the crowd with her speech in Charlotte, but did she stick to proven media training principles? PR News gives a critique.

They’re Just Wild About Harry (Again)

September 4th, 2012 by

Prince Harry has turned around a PR disaster by employing some of the most powerful weapons in the crisis management arsenal.