Mired in a scandal and thinking about rehabilitating your reputation? Take a page from the ex-governor’s book and point the finger at yourself.
The announcement by the CNN anchor that he is gay bears the traces of a smart media relations plan.
In this socially connected world, there’s no such thing as too much transparency—especially on Facebook.
When it comes to even a hint of a recall of a children’s product, a delayed statement is like gasoline on a fire.
Shortly before the bin Laden raid, the U.S. revised its plan for possible engagement with Pakistani forces. The crisis planning lesson: Never stop asking what else can go wrong.
The Pittsburgh Steelers’ president reacted swiftly and effectively to a player’s incendiary tweets.
Apple’s failure to take a proactive approach to its recent data-tracking issue was a missed opportunity.
In today’s world of shrunken budgets, journalists are often covering multiple beats and using new mediums to receive pitches. Southwest Airlines’ Whitney Eichinger lays out five strategies to make your pitch soar above the din.
John Friedman of the SBNOW offers tips on how to take a strategic approach to your organization’s philanthropic programs.