While golfers sometimes pray for their shots not to go into a water hazard, there was no room for God during NBC’s telecast of the U.S. Open golf tournament.
When the National Eating Disorder Association voiced complaints about a Yoplait TV commercial, General Mills listened and "did the right thing," scoring a PR win.
The Redner Group found out the hard way that what doesn’t fly in a boardroom doesn’t fly on Twitter either.
Say goodbye to VPs and account executives at GolinHarris, and say hello to strategists and connectors.
JCPenney has virtually rebranded itself by hiring Apple’s head of retail to be its new CEO.
Comedian Tracy Morgan is this week’s headline grabber (so far), as he attempts to publicly apologize for anti-gay comments made during a stand-up routine.
Delta Air Lines had to resort to a policy change and two public statements to manage the flow of negative comments after a video created by angry U.S. soldiers went viral.
Another PR lesson learned in this brutal season of online hacking: When your data’s been breached, quickly pay a visit to your marketing team.
P.T. Barnum would thrive in this era of knee-jerk news reports, blog posts and tweets.
According to one crisis expert, Anthony Weiner may have helped himself at Tuesday’s press conference, but how he keeps it together in the next 24 hours is critical.