Water Cooler


avatar

Holiday Jeer: Retailers Take Heat Over Black Friday Encroachment

Retailers have been opening for business earlier and earlier on Black Friday—and now, some are even opening on Thanksgiving night. One Target employee’s online petition could lead to some consumer unrest. | MORE »

Comments Off

avatar

Ashton Kutcher Opts for Lip-Synching Twitter Strategy

After popping off on Twitter about the firing of Joe Paterno, Twitter king Kutcher hands the controls to his Katalyst team, throwing into question the authenticity of any of his tweets. | MORE »

Comments Off

avatar

Rick Perry, Comedian

First he entertained America with his "oops" moment, and now Rick Perry is trying to take control of the conversation by proving that he can be intentionally funny as well. | MORE »

Comments Off

avatar

Twitter Tops Facebook in Press Release Views

While Facebook still drives most of the sharing of press releases, new data has shown that Twitter is responsible for driving more views. | MORE »

Comments Off

avatar

Cain’s Message to His Base: I’m in Charge, I Deny All Charges

The actual content of his responses aside, Herman Cain is sending strong messages to his core audience. | MORE »

Comments Off

avatar

Virgin America Plays It Too Cool With Angry Customers

Virgin America’s transition to a new reservation system has been anything but smooth. | MORE »

Comments Off

avatar

7 Tips to Consider for Your New Google+ Brand Page

Google has finally launched its much-awaited brand pages for Google+. Euro RSCG Worldwide’s Romey Louangvilay gives you the inside scoop on how to maximize the potential of this powerful new point of connection between your brand and your audiences. | MORE »

Comments Off

avatar

Marriott Books Room for Customer Reviews on its Own Site

Taking some engagement cues from Yelp and TripAdvisor, Marriott will soon allow its customers to post reviews on its site. | MORE »

Comments Off

avatar

What Google’s Newest Search Algorithm Means for PR Pros

Now that Google has updated its search algorithm to deliver more timely results, it’s critical for PR pros to optimize their content against trending topics. | MORE »

Comments Off

avatar

Like This: Financial Advisers Adding Social to Their Portfolios

Financial services firm Raymond James is now providing compliant social media access to its advisers, demonstrating the expansion of social media activities across all types of organizations. | MORE »

Comments Off