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Five Communications Tips for Managing a Brand’s Presence On Yelp

October 10th, 2012 by

Yelp is now built into Apple’s maps application, placing the customer-review site in front of millions of users worldwide. That’s why communicators should know how to best manage their brand’s presence.

PR Shutterbugs: 10 Must-Follow Brands on Instagram 

October 9th, 2012 by

These 10 brands will have you itching to see their latest post, and just might percolate some ideas of your own for using Instagram for your brand.

Forget the Zebras, the NFL is Now Sitting Pink

October 9th, 2012 by

Organizations like the NFL and Panera Bread are using CSR programs to help people and communities. Does your brand have such a plan? Here are some tips to create one.

Forget the Zebras, the NFL is Now Sitting Pink

October 9th, 2012 by

Organizations like the NFL and Panera Bread are using CSR programs to help people and communities. Does your brand have such a plan? Here are some tips to create one.

PR Shutterbugs: 10 Must-Follow Brands on Instagram 

October 9th, 2012 by

These 10 brands will have you itching to see their latest post, and just might percolate some ideas of your own for using Instagram for your brand.

When it Comes to Facebook Engagement, There’s No Magic Formula

October 8th, 2012 by

Experimentation and good content drive success on Facebook at Butter Lane Cupcakes.  In a Q&A, Butter Lane’s Maria Baugh shares some strategies and tactics that move the Facebook engagement needle.

When it Comes to Facebook Engagement, There’s No Magic Formula

October 8th, 2012 by

Experimentation and good content drive success on Facebook at Butter Lane Cupcakes.  In a Q&A, Butter Lane’s Maria Baugh shares some strategies and tactics that move the Facebook engagement needle.

10 Do’s and Don’ts for Writing Today’s News Release

October 8th, 2012 by

Let’s face it, the traditional news release isn’t what it used to be. It has evolved into a compelling digital/social document that provides journalists with what they need, when they need it.

10 Do’s and Don’ts for Writing Today’s News Release

October 8th, 2012 by

Let’s face it, the traditional news release isn’t what it used to be. It has evolved into a compelling digital/social document that provides journalists with what they need, when they need it.

Tapping Into the Hispanic Market

October 5th, 2012 by

How can organizations effectively market their products to the fastest-growing demographic in the United States? We’ve got a few tips to get you started.