The Obama campaign’s new documentary on its YouTube channel includes a donation option, but will viewers watch all 17 minutes?
We all knew that HBO was a smart cable programmer—it turns out that it’s smart when it comes to making calls that affect its reputation as well.
Schwartz MSL’s 2012 social media power rankings show which schools have built strong followings for their teams on social media.
Pinterest will soon introduce revised profile pages for users and new features for discovering content across the Web.
Greg Smith’s public resignation from Goldman Sachs reaffirms the need for PR pros to monitor an organization’s internal culture and to discuss it honestly with senior management.
While Invisible Children’s film exposed a brutal African warlord, it also put the organization and its business model under a microscope.
Communicators aren’t just paying attention at SXSWi, they are actively driving the buzz and conversations there as well, says Hunter PR’s Jason Winocour.
Hunter PR’s Michael J. Lamp reports on the hot trends at SXSWi for PR News—and, yes, Pinterest is one of them.
Mashable will be acquired by a large media company—maybe tomorrow morning, maybe next week. But where will its audience go?
The Web has caught up with a story about JetBlue removing a family from a flight due to a 2-year-old’s tantrum.