Water Cooler

Toyota Moves Fast With Latest Recall, But Fumbles Initial Response

October 11th, 2012 by

First rule in managing the fallout from a product recall: Get your facts straight.

Toyota Moves Fast With Latest Recall, But Fumbles Initial Response

October 11th, 2012 by

First rule in managing the fallout from a product recall: Get your facts straight.

Facebook ‘Wants’ a New Kind of Engagement

October 11th, 2012 by

Facebook is testing a new "want" button with seven major retailers.

Facebook ‘Wants’ a New Kind of Engagement

October 11th, 2012 by

Facebook is testing a new "want" button with seven major retailers.

Disappointment, Misleading Ads Leads to Nokia Exec’s Resignation

October 10th, 2012 by

With Nokia struggling to stay afloat, the negative attention brought about by disappointed investors and a false ad has the company in peril.

Disappointment, Misleading Ads Leads to Nokia Exec’s Resignation

October 10th, 2012 by

With Nokia struggling to stay afloat, the negative attention brought about by disappointed investors and a false ad has the company in peril.

Five Communications Tips for Managing a Brand’s Presence On Yelp

October 10th, 2012 by

Yelp is now built into Apple’s maps application, placing the customer-review site in front of millions of users worldwide. That’s why communicators should know how to best manage their brand’s presence.

Five Communications Tips for Managing a Brand’s Presence On Yelp

October 10th, 2012 by

Yelp is now built into Apple’s maps application, placing the customer-review site in front of millions of users worldwide. That’s why communicators should know how to best manage their brand’s presence.

Forget the Zebras, the NFL is Now Sitting Pink

October 9th, 2012 by

Organizations like the NFL and Panera Bread are using CSR programs to help people and communities. Does your brand have such a plan? Here are some tips to create one.

Forget the Zebras, the NFL is Now Sitting Pink

October 9th, 2012 by

Organizations like the NFL and Panera Bread are using CSR programs to help people and communities. Does your brand have such a plan? Here are some tips to create one.