While it’s great to know how to use Twitter to engage with reporters, don’t forget about tried-and-true strategies than work in any situation.
CommCore Consulting CEO Andy Gilman and communications coach Karen Friedman both gave Obama the edge during the final presidential debate.
Discussing politics with your "friends" online may be a no-no, but there are ways organizations can still effectively engage consumers on social media.
The photo-sharing network has created a solution that makes it more integrated with Twitter.
Havas PR’s Colleen Cleary discusses how traditional media outreach is still a major factor in driving social media conversations.
Following the latest debate, the Governor’s "binders full of women" remark has taken on a life of its own — and not in a good way.
In 2013 Newsweek will become the all-digital Newsweek Global, and must rely on its core brand values during the transition.