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One Login, Lots of Data: Google’s Simplified Privacy Policy

Google has simplified its privacy policy to make for one experience across its products, helping the company better understand users’ Web tendencies. | MORE »

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Indianapolis’ Super Bowl Playbook Includes Social Media

A new social media command center in downtown Indianapolis will help the city aid visitors in having a great Super Bowl experience. | MORE »

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A Cautionary Tale About Promoted Tweets, Courtesy of McDonald’s

McDonald’s has demonstrated the power of promoted tweets tied to hashtags—and this power can be dark and menacing indeed. | MORE »

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Carnival CEO Maintains Low Profile While the News Gets Worse

As bodies continue to be discovered at the Costa Concordia site, some are questioning Carnival Corp. CEO Micky Arison’s visibility—or lack thereof—in the aftermath of the cruise ship tragedy. | MORE »

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PR News Announces CSR Awards Finalists

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A Bid for Transparency From Penn State’s Board of Trustees

The painful interview with the New York Times that Penn State’s board of trustees submitted to was a step in the right direction for the university. | MORE »

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Opportunities Abound for Brands With Facebook’s Open Graph

The 60 new apps released alongside Facebook’s Open Graph show that the social network is no longer about just "liking" something. | MORE »

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Wahlberg’s Apologetic Words Miss the Mark

The loose-lipped actor can be a real action hero and undo some of the damage he caused by reaching out to those who lost loved ones on 9/11. | MORE »

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PR: The Best Insurance in a Crisis?

Insurance companies—recognizing the importance of PR—are offering crisis management services as part of their policies for customers. | MORE »

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An Opportunity for Pinkberry to Do Good

Pinkberry has distanced itself from its co-founder, who was arrested for assault with a deadly weapon—but there is a better way to take control of a negative news cycle. | MORE »

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