Is President Obama’s PR strategy a cynical ploy or smart politics?
When a crisis hits, it’s critical for an organization to circle the wagons and limit distractions that can cause a second crisis.
Understanding and using correct grammar is a surefire way to get your point across in all PR content.
When it comes to pitching stories, more of today’s PR pros are treating influential bloggers like journalists at major media outlets. Yet there are some differences between the two to consider.
A new study finds that Facebook users are more concerned than ever about online posts and images that could come back to haunt them, particularly when job searching.
Word of mouth equals brand advocacy, and these three strategies can help small businesses drive word-of-mouth awareness.