Award-winning journalist Carl Cannon coached PR pros with five strategies for making nailing their story pitches.
Effort helps to illustrates how PR pros need to persuade their clients to be more proactive on social channels.
PR agency veteran Arthur Solomon provides best practices for crisis prevention and how to best prepare a client for an interview.
Production house just a preview of things to come for PR pros that are producing more online-video programming.
Huffington Post small business editor Nate Hindman explains which types of story pitches are more likely to make journalists write your story.
Everyone is using Instagram, including a band from Mexico City that created a four-minute music video using Instagrammed photos. But do you need to use it?
Cone Communications study says cause marketing has moved from a “nice to do” to a “must do.”