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Marriott Books Room for Customer Reviews on its Own Site

Taking some engagement cues from Yelp and TripAdvisor, Marriott will soon allow its customers to post reviews on its site. | MORE »

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What Google’s Newest Search Algorithm Means for PR Pros

Now that Google has updated its search algorithm to deliver more timely results, it’s critical for PR pros to optimize their content against trending topics. | MORE »

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Like This: Financial Advisers Adding Social to Their Portfolios

Financial services firm Raymond James is now providing compliant social media access to its advisers, demonstrating the expansion of social media activities across all types of organizations. | MORE »

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Safeway Turns Other Cheek Over Shoplifting Charges

After a pregnant mother and her husband were arrested for shoplifting at a Safeway and had their daughter taken away, the supermarket chain eventually decided not to press charges. | MORE »

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BofA’s Debit Fee U-Turn the Latest Display of Consumer Power

Corporate America beware: Cash-strapped consumers are not taking price increases well, causing Bank of America to reverse its decision to charge a $5 debit card fee. | MORE »

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Grumblings From the JetBlue Cockpit Are Loud and Clear  

While a fully loaded JetBlue plane was stuck on a tarmac for seven hours, a member of the flight crew offered his own critique of the company’s handling of the situation. | MORE »

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After the Fire, an Opportunity for Domino’s Pizza in Lake City

Domino’s Pizza has distanced itself from the managers of a Florida franchise who have been arrested for setting fire to a Papa John’s franchise, but may be missing out on a community building opportunity. | MORE »

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LIRR Talks and Walks In Its Official Statement

Following the arrests of several former Long Island Rail Road workers over disability fraud, an official statement came from the organization’s head rather than from the PR staff. | MORE »

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Netflix: Who Am I? Why Am I Here?

With bad news continuing to pile on, Netflix tries yet another new identity. | MORE »

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No Bobbling From Ben & Jerry’s

When its newest flavor, Schweddy Balls, provoked a boycott, Ben & Jerry’s chose a do-it-yourself method to get its product to supportive consumers. | MORE »

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