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Twitter Shines Bright Spotlight on Brands

by PR News | 12/09/2011

Twitter is putting a new emphasis on helping brands create more engaging experiences for their followers. | MORE »

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A Peek Behind Twitter’s Trending Algorithm

by PR News | 12/08/2011

Twitter’s trend algorithms are geared toward hot topics with major spikes in popularity, rather than those with sustained chatter over time, Twitter’s Matt Graves told NPR. | MORE »

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For PayPal, It Pays to Give

by PR News | 12/07/2011

After being labeled insensitive for shutting down a holiday gift drive for needy children, PayPal reacted swiftly and recast itself as a contrite do-gooder. | MORE »

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Assume There Are No Privacy Settings on Facebook, and Proceed From There

by PR News | 12/06/2011

A glitch on Facebook revealed users’ photos that were meant to be hidden from view. | MORE »

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Another Kick-Back Day for Apple’s PR Team

by PR News | 12/06/2011

Helped along by a rabid following that listens to every word about impending products, Apple’s communicators let the rumors fly. | MORE »

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Chick-fil-A vs. the T-Shirt Artist

by PR News | 12/05/2011

The fast food brand goes after a Vermont artist whose slogan too closely resembles its own, and gets branded a "corporate bully." | MORE »

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YouTube Evolves Into a Communicator’s Medium

by PR News | 12/02/2011

A new design for the popular video site means more social engagement opportunities for savvy PR pros. | MORE »

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The Gray Lady Loosens Its Grip on Commenters

by PR News | 12/01/2011

The New York Times has made a bid for increased engagement with its online readers by giving them more control on its site. | MORE »

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Facebook’s All Ears When It Comes to Privacy Complaints

by PR News | 11/30/2011

Facebook has revamped its approach to privacy issues, with more than 20 new tools and resources and two new privacy-based positions. | MORE »

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Will the Public Say No to Herman Cain’s Latest Denial?

by PR News | 11/29/2011

After the candidate for the Republican presidential nomination vehemently denied having a 13-year affair, his attorney issued a somewhat conflicting message, raising even more questions. | MORE »

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