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What The NYTimes.com Redesign Could Mean for PR Pros

March 14th, 2013 by

Communications execs have a few months to check out the prototype to see if they can recalibrate their pitches for the new site.

3 Tips for PR Pros on How to Transition the New Boss

March 14th, 2013 by

Sure, most CEOs don’t spend their office hours in prayer. But the election of the new pope offers some lessons for PR pros on how to help the new boss get settled.

17 Things Certain to Happen in PR By Year’s End

March 13th, 2013 by

When the subject is employee relations, history repeats. So it is with much certainty that some of the following will happen in 2013 in PR.

Pinterest Answers PR Pros’ Prayers With Offer of Analytics

March 12th, 2013 by

Pinterest’s new Web Analytics gives website site owners insights into how people are interacting with pins that originate from their sites.

5 Tips on How to Repurpose a Public-Service Message

March 12th, 2013 by

Now that New York’s soda ban has been halted, communicators on both sides of the issue brace for round two.

5 Implications Of The New Facebook News Feed

March 11th, 2013 by

Last week, my colleague Bill Miltenberg took an insightful look at what Facebook’s redesigned news feed might mean for PR pros. Going forward, news feeds will feature larger image sizes. That’s great for a visual… Continued

Harvard: Be Smart and Respond to E-Mail Search Controversy

March 11th, 2013 by

Harvard has a communications crisis and a possible faculty revolt on its hands. On Sunday, faculty members at Harvard lashed out at the administration for secretly searching the e-mail accounts of 16 resident deans. The… Continued

Low Unemployment Rate Bodes Well for PR Job Seekers

March 8th, 2013 by

With the U.S. unemployment rate hitting 7.7%, the lowest mark since 2008, there’s never been a better time for PR pros to find jobs.

9 Tips To Enhance Your Content Marketing

March 8th, 2013 by

As communicators, we are all doing content marketing now—here’s how to do it better.

What Facebook’s Newest News Feed Means for PR Pros

March 7th, 2013 by

Facebook’s altered its News Feed Thursday, making images bigger and standardizing the feed across mobile devices and desktop computers.