Water Cooler


avatar

Google Punishes Itself After Inadvertently Doing ‘Evil’

After learning that a campaign promoting Google’s Chrome browser was in violation of one of Google’s own search-rank rules, the company downgraded the browser’s visibility on the Web. | MORE »

Comments Off

avatar

Starbucks Tries to Sidestep Backlash With Its Price Increase

The coffee giant may have learned something from the failed strategies of other companies looking to hike prices or charge new fees. | MORE »

Comments Off

avatar

Arizona Humane Society Steps Into It

Few things spark a reputational crisis like euthanizing a cat needlessly and breaking its human companion’s heart—especially when the cat’s name was Scruffy. | MORE »

Comments Off

avatar

Best and Worst PR Moves of 2011: Aflac Flies and Netflix Dives

In 2011, PR News readers admired speed and creativity in communications (Aflac, Morton’s) and deplored tin ears and lead-footedness (Netflix, Penn State). | MORE »

Comments Off

avatar

New York Times First Casts Blame, Then Issues Apology

The Times was too quick to offer an explanation for an e-mail sent to millions of people asking them to reconsider canceling their subscriptions. | MORE »

Comments Off

avatar

A Spike in Online Holiday Spending

It was a good holiday season for online spending, and to keep the momentum going, brands should consider deploying evening teams to engage with consumers who are eager to buy. | MORE »

Comments Off

avatar

Support for SOPA Stops Go Daddy in its Tracks

There was little holiday cheer at domain name registrar Go Daddy after it came out in favor of the controversial Stop Online Piracy Act. | MORE »

Comments Off

avatar

In 2011, Politicians Said the Darndest Things

This just in: Notable 2011 quotes from politicians failed to reach standards set by FDR and Kennedy. | MORE »

Comments Off

avatar

For Best Buy Customers, ‘Sorry’ May Not Be Enough

The retailer could be in danger of losing customer loyalty and trust after it canceled online orders that were made on Black Friday. | MORE »

Comments Off

avatar

Verizon Wireless Outages Dent Rep for Reliability

More outages have struck Verizon Wireless’ networks, and while the company has been quick to respond to consumers on Twitter, explanations for the breakdowns have not been forthcoming. | MORE »

Comments Off