Justin Bieber’s visit to the Anne Frank House in Amsterdam serves as a cautionary tale: choose wisely which vehicles you choose to promote yourself or your brand.
Jay-Z responded to the criticism through the medium that best suited him and took control of the situation following his trip to Cuba.
With the general economy on the upswing PR pros have reason to be hopeful about the future.
Authority and influence continues to move away from business and government and toward experts and peers.
While government agencies may not be known as early adopters in the social media space, their jumping on Vine signifies the growing importance—and expectation—for organizations to provide behind-the-scenes looks and video content with audiences.