Any time a new iPhone is introduced, interest from the media and the legions of Apple fans goes through the roof. This time all eyes will be on new CEO Tim Cook and how he performs as launch host.
Whatever your political persuasions might be, if you’re interested in social media, grassroots campaigns and media impact, you should pay close attention to the semi-organized street improv being performed in the Wall Street area.
With more than 8,000 tweets being broadcast globally per second, Twitter’s rich data stream is an excellent source for monitoring brand sentiment and targeting key influencers.
By providing cards for those who seek to console the recently unemployed, Hallmark risks being seen as exploitative.
With its advertising campaigns having taken a hit in the wake of a $25 million settlement with the FTC, it may be up to Reebok’s PR experts to restore credibility to the EasyTone shoe brand.
Harvard University was cool, calm and collected as it responded to a cyber attack on its home page.
After being accused of non-transparent practices, New York Gov. Andrew Cuomo has launched a Web site that makes his official schedule public domain.
Mark Zuckerberg announced at the F8 Developers Conference "Timeline" and a wave of open graph apps intended to both humanize the social network and make it the fulcrum for all media.
It’s gloves off for Google: Three months after launching its invitation-only Google+ social network, the company has opened it to the public, directly challenging Facebook.
The Netflix CEO puts the blame on his own "arrogance" for the poor communication around pricing and service changes. But is that enough to stem the tide of canceled subscriptions to the service?