As PR pros you likely have one irreplaceable communications tool that is tethered to you at all times: your mobile phone. These days, it’s hard to argue that a communications professional could get by without his or her phone.
Walmart’s Latest Employee-Relations Debacle Speaks to the Need for Proactive Communications PoliciesJuly 12th, 2013 by Caysey Welton
A Kemptville, Ontario, Walmart employee was fired this week after urging a customer to not leave his dog in his car while he shopped. The story quickly grew legs and amounts to yet another PR black eye for the company.
One of the biggest trends in social apps has been ephemeral massaging capabilities, or sending messages via social channels that are wiped out after a certain amount of time. This week Secret.li became the latest app to enter the iOS space.
By now, most agree that social media is a necessary tool for doing business. However, a recent report from Social Media Examiner’s “2013 Social Media Marketing Industry Report” shows that although social media is valuable, not all networks will benefit your brand equally.
Hardly a week goes by without Facebook tossing some more digital spaghetti against the wall to see what will stick with consumers. The latest effort started in earnest on Monday when the social networking giant rolled out an upgrade of Graph Search.