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When your team becomes relegated to a skeleton crew during the summer, follow these five steps to keep your brand’s social pulse beating.
Lawmakers are furious that Team USA’s official Olympic gear was manufactured not in the United States, but in China.
The computer giant’s decision to remove its 39 laptop and desktop models from an established green registry could reverberate beyond a loss of sales.
The computer giant’s decision to remove its 39 laptop and desktop models from an established green registry could reverberate beyond a loss of sales.
When Viacom channels on DirecTV were blacked out because of stalled carriage negotiations, disgruntled consumers flocked to four hashtags to make their voices heard.
When Viacom channels on DirecTV were blacked out because of stalled carriage negotiations, disgruntled consumers flocked to four hashtags to make their voices heard.
Slurpee fans showed up for their free drinks on 7-Eleven Day, but the brand itself was a no-show on Pinterest and Instagram.
Slurpee fans showed up for their free drinks on 7-Eleven Day, but the brand itself was a no-show on Pinterest and Instagram.
The two networks hope to draw more viewership via social engagement around the upcoming presidential election and the summer Olympics, but Facebook just might have the most to gain.
The two networks hope to draw more viewership via social engagement around the upcoming presidential election and the summer Olympics, but Facebook just might have the most to gain.
"Advertising is saying you're good. PR is getting someone else to say you're good."
-Jean-Louis Gassée
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