In order to have an illuminative PR measurement plan it has to be thought about early and often.
Many people neglect crucial areas of their releases that could be better optimized. Here’s where you should focus.
An infographic of presidential campaign slogans yields little correlation between a good slogan and a successful presidency.
Of the PR pros who responded to a PR News survey this month, only 34% said they know what the Barcelona Principles are.
Useful, concise content that can have an impact on corporate efficiency and profits is valued by search engines, whether it’s in the form of a press release or news article.