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PR News Hotlist: 5 Shark Week PR Tactics to Sink Your Teeth Into

For the 25th anniversary of Shark Week, Discovery Channel launched its meatiest PR initiative yet to capture the nation’s attention. Here are five takeaways for all PR pros. | MORE »

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PR News Hotlist: 5 Shark Week PR Tactics to Sink Your Teeth Into

For the 25th anniversary of Shark Week, Discovery Channel launched its meatiest PR initiative yet to capture the nation’s attention. Here are five takeaways for all PR pros. | MORE »

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Shatner Back From the Dead in New Priceline Spot

What is it about this 81-year-old actor and renaissance man that people love so much? PR pros searching for their own brand face would give anything to find out. | MORE »

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Shatner Back From the Dead in New Priceline Spot

What is it about this 81-year-old actor and renaissance man that people love so much? PR pros searching for their own brand face would give anything to find out. | MORE »

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Pinteresting Move: Social Network Heading to Android, iPad

In a taxi? On the beach? At the airport? With the new Pinterest app, users now have the ability to share images wherever they go. | MORE »

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Pinteresting Move: Social Network Heading to Android, iPad

In a taxi? On the beach? At the airport? With the new Pinterest app, users now have the ability to share images wherever they go. | MORE »

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6 Crisis Lessons Learned From Progressive’s Social Dust-Up

Engaged in a serious crisis, the insurance company’s PR response was anything but progressive. | MORE »

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6 Crisis Lessons Learned From Progressive’s Social Dust-Up

Engaged in a serious crisis, the insurance company’s PR response was anything but progressive. | MORE »

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The Rich Daughter Who Tweeted Too Much

Alexa Dell, daughter of Dell CEO Michael Dell, revealed her family’s comings and going on Twitter. Was that a threat to security or reputation? | MORE »

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The Rich Daughter Who Tweeted Too Much

Alexa Dell, daughter of Dell CEO Michael Dell, revealed her family’s comings and going on Twitter. Was that a threat to security or reputation? | MORE »

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