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Care to be Called a ‘Public Communications’ Pro? Give it Some Time

Is the term “public relations” outdated and irrelevant? PR News readers recently voted on some alternative terms. | MORE »

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The Biggest PR Trends from 2013 SXSW

Melissa Todisco, VP at Hunter PR, provided PR News with some boots-on-the-ground coverage from this year’s gathering in Austin.  | MORE »

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What The NYTimes.com Redesign Could Mean for PR Pros

Communications execs have a few months to check out the prototype to see if they can recalibrate their pitches for the new site. | MORE »

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3 Tips for PR Pros on How to Transition the New Boss

Sure, most CEOs don’t spend their office hours in prayer. But the election of the new pope offers some lessons for PR pros on how to help the new boss get settled. | MORE »

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17 Things Certain to Happen in PR By Year’s End

When the subject is employee relations, history repeats. So it is with much certainty that some of the following will happen in 2013 in PR.
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Pinterest Answers PR Pros’ Prayers With Offer of Analytics

Pinterest’s new Web Analytics gives website site owners insights into how people are interacting with pins that originate from their sites. | MORE »

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5 Tips on How to Repurpose a Public-Service Message

Now that New York’s soda ban has been halted, communicators on both sides of the issue brace for round two.
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5 Implications Of The New Facebook News Feed

Last week, my colleague Bill Miltenberg took an insightful look at what Facebook’s redesigned news feed might mean for PR pros. Going forward, news feeds will feature larger image sizes. That’s great for a visual … | MORE »

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Harvard: Be Smart and Respond to E-Mail Search Controversy

Harvard has a communications crisis and a possible faculty revolt on its hands. On Sunday, faculty members at Harvard lashed out at the administration for secretly searching the e-mail accounts of 16 resident deans. The … | MORE »

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Low Unemployment Rate Bodes Well for PR Job Seekers

With the U.S. unemployment rate hitting 7.7%, the lowest mark since 2008, there’s never been a better time for PR pros to find jobs. | MORE »

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