Brands can rebound after a crisis if they are true and authentic to their identity during that crisis. What will happen to Donald Trump’s brand after his presidential campaign ends?
Score another for good ol’ print media—and check the reaffirmation box that you foster what you condemn.
Here are some tips on selecting the right PR or social media agency representation from among the thousands of firms out there.
When working with a startup, you often have to go back to the basics. The client wants exposure, and you have to find ways to help them get it.
PR pros should pay careful attention to the hacking of AshleyMadison.com.