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4 Lessons Learned From the BBC’s Crisis Double-Whammy

When a crisis hits, it’s critical for an organization to circle the wagons and limit distractions that can cause a second crisis. | MORE »

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3 Tips for Spotting a Rising PR Star

Those making hires (and granting raises) in communications should follow these three steps to find the PR stars of tomorrow, today. | MORE »

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Getting Tense: Understanding Past, Present and Future

Understanding and using correct grammar is a surefire way to get your point across in all PR content. | MORE »

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Community Vent: The Most Irksome Facebook Posts

Want to keep your Facebook friends? Avoid posting about politics or going to the gym. | MORE »

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HP: Playing the Blame Game is All That’s Left

HP’s fall from tech grace continues as it takes an $8.8 billion write-down on Autonomy, a company it bought in 2011. As accusations fly, HP is in desperate communications mode: Putting the onus on others. | MORE »

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Pitching Bloggers vs. ‘Traditional’ Media: Four Things You Should Know

When it comes to pitching stories, more of today’s PR pros are treating influential bloggers like journalists at major media outlets. Yet there are some differences between the two to consider. | MORE »

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Facebook Users Worry That Potential Employers Are Crashing Their Old Parties

A new study finds that Facebook users are more concerned than ever about online posts and images that could come back to haunt them, particularly when job searching. | MORE »

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3 Messaging Strategies for Brands on Small Business Saturday 

Word of mouth equals brand advocacy, and these three strategies can help small businesses drive word-of-mouth awareness. | MORE »

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5 Black Friday PR Plays to Watch 

Deals, deals, deals. That’s what consumers can expect when they hit the stores on Thanksgiving and Black Friday. We have five PR plays from top brands around the happenings to keep an eye on. | MORE »

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8 Tips for Increasing E-Mail Pitch Open Rates Among Journalists

Make your news releases and media alerts stand out in a journalist’s inbox with these eight methods. | MORE »

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