In an age of sound bites, acronyms and 140-character messages, the long form letter is still a great way to communicate ideas.
So why is San Francisco, in particular, on the brain now instead of say, the Côte d’Azur? Because PR News is headed to San Francisco for its Feb. 4 Writing Boot Camp and Feb. 5 Digital PR Summit, and I’m getting hungry
You don’t need to have a panda cub to follow the National Zoo’s media strategy. Here are some tips to follow to increase brand exposure.
Whether or not the stifled entry- or mid-level employee wants to admit it, good leadership quells anxiety, even in the face of unsolvable problems.
In honor of Martin Luther King, Jr.’s legacy, here are some of his most memorable remarks on leadership, communication and progress.
The true goal of all these humble reactions: to bask in the warm glow of positive sentiment. It’s the driving force of most actors and brand communications.
Brands need to be aware of just what they’re getting themselves into when seeking a content partnership with a media group. Here are a few questions brands should be asking potential partners.
“Duty,” the new memoir by former Secretary of Defense Robert M. Gates, was officially released on Tuesday. To plug the book Gates has been making the rounds on the TV talk shows, and then some. His book is a reminder of what communicators need to know about how to conduct an effective media tour.
Your CSR programs are an equally important communications and marketing strategy, thus it is important you are doing it right.
Communicators should familiarize themselves with the Branch platform and Facebook’s new focus on conversations.