Water Cooler


avatar

The No. 1 Way to Avoid Typos

Whether it’s an email to subscribers or a simple tweet, nothing makes an organization seem less professional than errant spelling or obvious mistakes. | MORE »

6 Comments

avatar

What PR Pros Need to Know About Tumblr

Yahoo agrees to purchase blogging site for $1.1 billion. Now the question for the Web giant is how to make money off the social platform. | MORE »

Comments Off

avatar

Heed Murdoch’s Warning with These Facebook Alternatives

Here are three under-the-radar social networks that are gaining traction. Get to know them now in case Murdoch’s prediction becomes a reality. | MORE »

2 Comments

avatar

You’re Graduating With a Degree in Communications. Now what?

The 5 things you need to do (or have already done) to land full-time work in communications. | MORE »

4 Comments

avatar

Obama/Captain Kirk Mind-Meld: Media Training the Star Trek Way

No one would ever accuse Captain Kirk of being professorial and aloof—or of being a media trainer. But it could be a profitable second career for him in the next sequel. | MORE »

Comments Off

avatar

3 Tactics to Boost the Impact of Your Press Releases

Press releases remain a large chunk of PR writing. The difficulty lies in getting journalists to read them, especially ones chock full of numbers and analysis. | MORE »

3 Comments

avatar

10 Tips on How to Handle a Crisis on Twitter

In a social-media age, crises come at you fast and furious. PR pros should use Twitter to help mitigate any potential damage. Here’s how.  | MORE »

Comments Off

avatar

These are the Barcelona Principles You Should Internalize

Take a look at one PR expert’s Barcelona Principles cheat sheet. | MORE »

Comments Off

avatar

Writing Pointers Every Communications Pro Should Memorize — Today

Here are a few crucial writing tips that PR professionals need to incorporate now. | MORE »

2 Comments

avatar

Your Company is Not Innovative! How to Be a Better, More Believable Writer

The techniques you need to hone your writing skills so that the media or your customers take notice. | MORE »

Tags: , , , , | 3 Comments