Facebook’s willingness to break apart its platform into multiple apps is indicative that Zuckerberg is not afraid to take a lesson from his competitors.
The proliferation of news websites is good for PR communicators, but you will have to be more creative and skillful than ever when pitching journalists.
In the interest of helping all media handlers and PR pros whose senior leader threatens, on camera, to murder a journalist, we offer these helpful tips.
PR News asked followers on Twitter and Facebook, “What’s the first thing you notice about a PR job candidate?” Here is what they had to say.
Thirty years ago Apple unveiled its iconic “1984” Super Bowl commercial, announcing the release of the Macintosh personal computer. Steve Jobs had already previewed the commercial, publicly announcing his plucky little company was about to …
These tactical media pitching tips will help see you through the anxiety of short deadlines and high media placement expectations
The real work starts for communications professionals before the event, planning acceptance speeches and organizing press conferences.
In all the day-to-day madness of serving clients and shaping content, don’t forget that you have a bottom line that must be met if you want to stay in business.